All client stories

SEO · Fresno

Stronger tracked visibility for insulation services.

An insulation company's supplied SEO report shows a Performance Index of 32.44 and a Visibility Index of 11.86, alongside prominent positions for several insulation service searches.

reported Performance Index change
+122.8%
reported Visibility Index change
+40.1%

The search opportunity

The campaign followed searches for insulation installation and contractors, including Fresno-specific terms. These searches express different needs from someone looking for general information about insulation.

What the report shows

The supplied keyword table records position 1 for 'insulation installer', position 2 for 'insulation contractors fresno' and position 3 for 'attic insulation fresno'. Not every tracked term performed the same way: 'insulation installers' was at position 19.

How to read the improvement

The chart reports a 122.8% increase in Performance Index and a 40.1% increase in Visibility Index. These describe changes in the tracking tool's scores. They do not mean that traffic or revenue increased by those percentages.

The figures

Selected non-branded terms in the supplied insulation keyword report
Search termReported position
insulation installer1
insulation contractors fresno2
attic insulation fresno3
insulation contractors near me4
insulation installers19

Source figures

Insulation search report with Performance Index 32.44 up 122.8 percent and Visibility Index 11.86 up 40.1 percent
The original chart supplies the index values and percentage changes used on this page. Open full-size report

About the report

Reporting period: Chart runs from December to May; the year is not displayed.

Source: the supplied insulation keyword table and search-index chart. Branded terms are omitted from the reproduced table.

The index values and changes are taken from the chart itself. Its period labels run from December to May without a year. Rankings are a report snapshot, not a guarantee of the position seen by every user.

Related services

What would progress look like for your business?

Talk through your goals