Website and project pages
We’ll build dedicated sealcoating pages with your service details and before-and-after photos. If you serve homes and commercial properties, we’ll help each customer find the information that fits their job.
Marketing for paving contractors
Let’s grow your sealcoating business.
We’ll help your sealcoating business attract more customers and fill your schedule. Your website, SEO, ads and lead follow-up will focus on the properties you want to work on and the jobs that can grow your revenue.
See your plan
- Your customers
- Commercial property owners, managers or homeowners, based on your focus.
- Your services
- Parking-lot and driveway sealcoating, plus related services you offer.
- Your goal
- More sealcoating customers, a fuller schedule and room to grow your revenue.
01 / The business
Let’s focus on the properties you want.
You may want more commercial parking lots, more driveways or a mix of both. We’ll make that clear in your website and ads. Your customers will see the work you do, the area you cover and how to ask you for a quote.
- Commercial properties, homes or both
- The services you include in a sealcoating project
- The area, project sizes and schedule you can serve
02 / Your marketing
What we’ll build for you.
We’ll build your marketing around your sealcoating work, your service area and the schedule you want to fill.
Google SEO & AI Search
We’ll explain your sealcoating services and the towns you cover so customers can find you through Google and AI search. Your pages will answer their questions about the work and how to request a quote.
Google Maps: Local SEO
We’ll keep your Google Business Profile up to date with your sealcoating services, recent work and contact details. Customers can move straight from your listing to your quote page.
Advertising
We’ll run ads for the properties and locations you want to serve. We’ll match the message and quote request to the customer, whether they need a driveway or a parking lot sealed.
Customer follow-up and site visits
We’ll collect the address, approximate area, photos and preferred timing. Then we’ll follow up and arrange the visit or handoff you need to prepare your quote.
Monthly Reports
Your monthly report will show your sealcoating inquiries, quotes and booked jobs. We’ll review which customers and projects are a good fit, then agree the next steps with you.
03 / An example customer journey
How we’ll help you turn an inquiry into a quote.
Imagine a property owner who wants a parking lot sealcoated. We’ll make it easy for them to find you and ask for a quote.
They see your work
Your sealcoating page shows the kinds of properties you work on, with photos and your service area.
We collect what you need
We gather the location, photos, approximate area and timing, then follow up on the request.
You quote and schedule the job
We arrange the next step with you. You confirm the scope, price the work and agree a schedule with the customer.
What we’ll track with you
- Sealcoating inquiries
- Suitable properties
- Quotes sent
- Jobs scheduled
Related client case / Commercial paving
Earthtek Paving
Here’s an example of our website, search and advertising work for a paving company. Earthtek’s commercial campaign received 44 inquiries over eight months, representing an estimated $1.9M in projects to bid on.
See our work with Earthtek
Your marketing plan
Let’s build your plan.
Tell us which properties you want to work on and how much work your crew can schedule. We’ll help you choose the website, search and advertising priorities that fit your sealcoating business.
- Commercial customers, homeowners or both
- Your service area and preferred project sizes
- Recent sealcoating photos and the services you include